Branding – Creating A Complete Brand Identity
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Branding – Creating A Complete Brand Identity

Complete branding solutions started with the corporate identify design.

During the discovery process we understood that the client wanted to highlight the India and Canada connect. The brand identity process began with the design of the logo incorporating the business purchase in Canada for Indian companies. To highlight this we used the maple leaf to depict the investment in Canada, the Indian tricolours depicting the India connection and the building silhouettes to show the business growth. Overall artistic effect was to try and create a rich elegant look and feel to the brand.

Keeping in tune with this the website was created resplendent with an attractive, rich and vibrant colours merged with videos displaying different aspects of the brand. SEO integration and prudent use of google ads resulted in:

95% increase in website hits with a user-centric design

Paid social media campaigns to boost brand awareness resulting in follower increase.


BizCan Management Corp


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